Bachelor of Arts in Digital Media

Build the Skills for A Thriving Career in Digital Media and Content Creation

The Bachelor of Arts in Digital Media at Delta State University is offered through the School of Marketing, Management, and Business Administration within the College of Business and Aviation. This interdisciplinary program is designed to meet the evolving demands of today’s digital landscape by combining visual, audio, and written media in digital formats. Students gain a comprehensive education that prepares them for various professional paths, including video production, social media content creation, web development, and more.

Students in the bachelor’s program in Digital Media must complete 24 hours of approved general electives, allowing them to focus on their preferred discipline(s) within digital media. At DSU, students benefit from small class sizes and flexible learning options, including online and in-person courses as well as part-time study opportunities. With a diverse and dynamic curriculum, this program opens doors to enriching career paths in the ever-changing field of digital media.

Why Choose Digital Media at DSU?

The B.A. in Digital Media at Delta State University offers students unique opportunities to prepare for careers in a rapidly growing industry. Unlike other programs in the state, Delta State’s curriculum is tailored to meet the content creation demands of modern digital platforms, equipping students with essential skills in graphic design, video editing, and podcasting.

The field of digital media is expanding significantly, with industries increasingly relying on skilled professionals to create engaging content. According to the Bureau of Labor Statistics, roles in advertising, promotions, and marketing management are expected to grow by 6%—faster than the average for all occupations. Delta State’s Digital Media program is uniquely positioned to help students capitalize on this growth by providing the knowledge and hands-on experience needed to excel in these dynamic fields.

What Can I Do With a B.A. in Digital Media?

Delta State aims for graduates who have earned the B.A. degree in Digital Media to leave well-equipped to handle real-world challenges in the fast-paced and ever-evolving digital landscape. The program broadly covers areas such as video production, social media content generation, and web development, preparing students for a wide array of professional roles in digital media.

Scholarships

The College of Business and Aviation offers a variety of scholarships to students, many of which are based on merit, academic concentration, leadership, and other qualifying factors. There are over 20 scholarships for management majors. Students may also be eligible for non-program specific scholarship opportunities.

Program Goals

The goals of the B.A. in Digital Media are to develop students’ proficiency in visual and audio production, enhance their communication strategies, and provide a comprehensive understanding of social media and digital marketing. The program is designed to prepare students to create and evaluate effective digital strategies, ensuring they are equipped for the complexities of the ever-changing digital media landscape.